Last week was a cracking one in the LF Media office, the sun was shining which helped productivity go through the roof! We had some really informative meetings with both clients and media, giving us plenty to work with.
We have had our creative hats on, pitching for new business for a well known events company in the West Midlands. We think we have come up with some really strong ideas, which will hopefully be turned into a future partnership. The pitching process is always difficult as you do not want to fire your best ideas over straight away, if we do not win the business, our best ideas have gone! But on the other hand, we also do not want to undersell ourselves, we know in the office that the team has the potential to really help raise awareness of our clients brands.
Big news at the office is that we have space to rent...We are based in an idyllic rural setting in Hagley and the space available is a self contained modern, light and spacious office. We think it would be ideal for a Graphic Designer, Marketing/PR professional. Were really trying to create a buzz in the office by trying to get creative types all in one space. If you know anyone who would be interested, please get in touch for a quick chat.
After our previous blog mentioned product placement, it was interetsing to see last week that Nescafe had a return of 5:1 on the original cost of the placement on this morning. The outlay of £100,000 doesnt seem so bad after all!
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| Product placement at its best... |
Still not sure what we think of it yet, we cant be sure that it really makes that much difference to programming, but from those fore-casted figures, its obviously working for Nescafe!
I received an email from one of our contacts in the media this morning, to show us something new they are trying with their advertising. The team in the office is well aware of augmented reality, so its good to see companies using it in really really cool advertising. Check out the link...
If you would like anymore information regarding this blog, or the work we are doing at LF Media, dont hesitate to call or email the team.
Have a cracking week
The LF Media Team
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